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Peakon
Last Updated: 2025-08-08
Concept: Attributes and Segments

Concept: Attributes and Segments

Background

Attributes and their segments enable you to create an employee structure for meaningful data analysis and account management. With attributes and segments, you can:
  • Compare segment scores.
  • Create segment hierarchies.
  • Enable Peakon to highlight segments with difference to benchmark.
  • Target questions, surveys, and access groups with segments.
  • Provide users access to specific segments.
You can think of an attribute as the category, and a segment as an option within the category. Example: The Department attribute might contain Finance, Marketing, Sales as segment options. An employee who has Marketing listed in the Department field of their employee record has their survey results contributing to the Marketing segment.
Attributes can also be useful for more administrative purposes, and hidden from the dashboard view by restricting them in the settings. Examples:
  • Contract type
    to include or exclude certain groups from surveys.
  • Survey method
    (email versus kiosk) to send the right survey type to each employee.
  • Shift type
    (day versus night) to target a separate survey in a different shift time.
  • Manager access
    to split managers into segments based on the access that they need, which you can use to target access groups.

Configuration

Only administrators can create, delete, and configure attributes and segments. Clicking on a specific attribute reveals its segments. It's not possible to delete an attribute if you're using it for targeting segments in a survey round.
When creating or configuring your attributes, make sure that the attribute name is an exact match (case sensitive) to the relevant field in your HR system. You can edit the name of an attribute or add an Alias to it, so that the system can recognize it regardless during an import. It is not possible to bulk update segment names, administrators can only edit segment names one at a time.
You can create each custom attribute manually. You can add segments to an attribute manually, or through an employee data upload, after creating the attribute. When Peakon sees a new value in the column of the attribute, it creates a new segment in the system. To populate an existing segment, the segment name on the data file must be an exact match (case sensitive) to the name on Peakon.

Segment Limit

A progress bar displays how many more segments you can add before reaching account limit. We recommend against creating a large number of segments for an attribute, for example avoiding using
Option
type attributes for birthdays, as that will create a large number of segments without a purpose. If you're created too many idle segments, you can click the vertical ellipses next to the
Add segment
button, then select
Delete empty segments
.
For performance reasons, we limit deletion of empty segments to 1000 segments at a time.