Concept: Confirmed Opt-In for Email Communications
Workday enables you to confirm that prospects and candidates have verified their subscriptions for job alert and recruiting marketing email communications. Confirmed Opt-In (COI) is enabled for:
- Invite to Apply
- Job Alerts
- Prospect Introduce Yourself
- Send Message, when you send a message without a job application.
Email Template
All COI emails use the
Confirmed Opt-In Email Standard Email
template. The COI template uses Content 1
dynamic content to add Workday-defined content to the COI email. You can customize the content in the template by removing Content 1
and adding text as static content. The COI template requires the Email URL
dynamic content. See Concept: Email Templates.
If you’re a Candidate Engagement customer, we recommend updating the
Confirmed Opt-In Email
standard email template to inform COI recipients that recruiting campaigns and event registration confirmation messages are exempt from COI. See Concept: Recruiting Event Management Messages.Messages Queued
Workday queues and resends up to 20 of the most recent Job Alert and Recruiting Marketing email communications to recipients with a pending COI request. These message types are queued and resent after recipients opt in to receive recruiting email communications from Workday:
- Job Alertssent within 2 weeks.
- Invite to Applymessages sent within 4 weeks.
- Send Message, when you send a message without a job application, sent within 3 months.
Testing
You can test the COI email flow using an email redirect restriction, which is set up in the
Edit Tenant Setup – Notifications
task in the General Notification Restrictions
section. Workday redirects the COI request email to the email address that you specify for testing in the Redirect All Notifications to Email Address field. See Reference: Edit Tenant Setup - Notifications. Tasks and Reports
Name | Domain Security Policy | Description |
|---|---|---|
Manage Confirmed Opt-In Email Preference
| Manage: Email Communication
| Use this task to resend a COI email to an email address. |
Manage Confirmed Opt-In Email Preference for Candidate
| Candidate Communication
| Send the COI email to the candidate's home address.
You can access this task from the related actions menu for a candidate by selecting . |
View Confirmed Opt-In Status for Email Communication
| Manage: Email Communication
| Administrators can use this report to view:
|
Prospect and Candidate Profiles
You can configure the
Confirmed Opt-In Email Status
field using the Configure Profile Header Card
task for Prospect Profiles
and Candidate Profiles
to view the COI status. See Steps: Set Up Prospect and Candidate Profiles. The field displays these statuses:
- In-Flight
- Not Requested
- Opted-In
- Opted-Out
View the
Recruiting History
timeline on prospect and candidates profiles to determine when the COI request email was sent and messages initiated from these tasks:
- Send Message, when you send a message without a job application.
- Invite to Apply
Workday updates the messages when they’re sent, delivery is attempted, or if the recipient opted in or opted out of receiving messages. You can see if a message is:
- Not delivered due to COI restrictions (including messages that timeout while queued).
- Pending a COI request.
- Successfully sent.